Customer salience is all about making sure your customers are kept front of mind whenever a business decision gets made.
If that sounds like something you'd be interested in, our Customer Salience Summit on 6th October 2026 brings together 250+ marketing and insight professionals to explore exactly that.
For now though, want to find out how far along the customer salience journey your organisation is? Take this quick interactive quiz to learn more and get a personalised result straight to your inbox. It only takes a minute and you might just walk away with something extra too.
To use the calculator, simply rate how much you agree with the three statements presented in each section on a scale of 1 (Strongly Disagree) to 5 (Strongly Agree). Give it a go today to find out your score.
FlexMR is the Insights Empowerment Company. As markets grow and consumers evolve, brands must fight to stay at the forefront of industry. To succeed in this competitive landscape, research teams need an insights partner they can rely on. A partner dedicated to their success. That’s what we do. We thrive on making insight more relevant, more accessible and more impactful - whilst overcoming the challenges that modern research, product and marketing teams face.