Resources | FlexMR

FlexMR Shortlisted as In-Cumbria Marketeer of the Year

Written by Emily James | 16 August

For Immediate Release: 16/08/2022. London, UK.

FlexMR has been shortlisted as a finalist in the Best Marketeer category of the annual In-Cumbria business awards.

As an insight agency proud of both it’s global reach and local roots, FlexMR is thrilled to be nominated as a finalist at the In-Cumbria Business Awards. The Best Marketeer category recognises individuals and firms that have developed executed outstanding strategies that are helping to grow profitable businesses.

Over the past year, FlexMR have embarked on an ambitious marketing journey that has centered on the real needs of insight professionals across the globe. This culminated in the launch of our Insights Empowerment brand platform, supported by innovative new approaches to client development, relationship building and communications.

Throughout 2022, the firm has launched a unique, story driven demonstration of its award-winning research platform, Camp InsightHub, in addition to a strategic Client Advisory Board and regular programme of roundtable events. These activities have aligned FlexMR with the most innovative, cutting-edge firms in the market research industry – now frequently recognised by the Greenbook GRIT report, MRS and ESOMAR as frontrunners in the race for better consumer insight.

Marketing and product fit have also been central to the continued development of the firm’s tech platform and service offering. In the past twelve months, the team have launched a host of new research-led features, quick response services and a partner development programme that are all bringing FlexMR into the heart of our clients’ decision-making functions.

Chris Martin, Chief Marketing Officer for FlexMR, commented, “It’s a privilege to be part of a company, and industry, committed to helping the biggest brands in the world make better decisions. It’s important to us that we maintain our place at the forefront of the research industry – and that means being connected to our clients, being responsive to the winds of change and using marketing to communicate the value of insights empowerment. To us, marketing is more than a lever for growth. It’s an expression of our culture and vision for the future.

The winners of all In-Cumbria Business Awards will be announced during an evening ceremony on November 24th at The Halston in Carlisle.

About the In-Cumbria Business Awards

The In-Cumbria Business Awards are an annual showcase of the region’s best. Boasting 16 categories, the awards attract entries from hundreds of businesses and entrepreneurs across a diverse range of industries and sectors. Categories include Businessperson of the Year, Best New Business, Flying the Flag for Cumbria, Customer Service Excellence among others. Each year, judging involves both a review of written statements and interviews with the finalists. Winners are revealed at a glamorous, November ceremony.

About FlexMR

FlexMR is the Insights Empowerment Company. As markets grow and consumers evolve, brands must fight to stay at the forefront of industry. To succeed in this competitive landscape, research teams need an insights partner they can rely on. A partner dedicated to their success. That’s what we do. We thrive on making insight more relevant, more accessible and more impactful - whilst overcoming the challenges that modern research, product and marketing teams face.