On 16th November 2023, FlexMR representatives will be attending the MRS Financial Services Conference at the Radisson Blu Edwardian in London, as both delegates of the company and speakers in the event.
FlexMR have sponsored this year's MRS Financial Services Conference, and have also been awarded a chance to lead a question and answer talk with their clients Paragon Bank, to educate the audience about how they've maintained an excellent standard of impactful market research in such a touch industry. Attend the event to hear Maria Twigge from FlexMR and Jo Caley from Paragon Bank speak about their experiences, as well as to learn from many other great case studies.
FlexMR's Chief Sales Officer, Maria Twigge, and Senior Insight Manager at Paragon Bank, Jo Caley, will be talking openly about their experiences with market research in the financial services sector, it's many challenges and rarely seized opportunities. Paragon Bank have an online insight community of brokers and landlords that offers scope to deepen connections, to deepen understanding, empathy and compassion for the issues that are important to their community members, and to harness more of a co-creative approach to business developments.
In their question-and-answer session, Maria and Jo are also going to explore exactly how Paragon Bank engages their members, how new hybrid ways of working are impacting their research practices and methods, and the impact of being hands-on with their community while still engaging the services of a research agency. How do the Paragon Bank insight team engage the wider organisation with impactful insights that influence stakeholder decisions and drives financial wellbeing for their customers?
As well as presenting their own impactful research and strategies, FlexMR representatives will learn a lot through other case studies from HSBC, Quilter, Visa, Allianz, Skipton Building Society, Ecclesiastical Insurance, Aegon, The People’s Partnership, NEST.
Gain new insights into the evolving needs and preferences of financial consumers, examine award-winning brand building research that is strengthening brand equity and driving consumer engagement & trust, and learn how to build understanding and meet the needs of the financially vulnerable.
Follow the link to find out more about Maria and Jo's talk, as well as the MRS Financial Services Conference 2023 now.
UK financial consumers are navigating unprecedented levels of uncertainty during the cost-of-living crisis. In tandem, increasing competition in the financial services market is providing consumers with a host of new options and experiences. The MRS Financial Services Research 2023 conference will examine how customers are reacting to this flux and choice and how providers are responding to financial customers changing concerns, attitudes and behaviours.