Camp InsightHub is a self-serve, guided demo of the InsightHub platform, offering an overview of all qualitative and quantitative research tools.
For Immediate Release: 23 March 2022; London, UK.
Today, FlexMR has launched a new open-access demo of the firm’s award-winning research platform - Camp InsightHub. This online, interactive space has been carefully designed to facilitate exploration. Packed full of example activities, including focus groups, surveys, visual qual and analysis tools, users are guided through Camp InsightHub by our friendly guide, Ember.
Camp InsightHub provides the perfect opportunity for FlexMR to showcase how each tool works together, all embedded in a themed narrative to drive engagement. Visitors can stroll through the Survey Trail, dive into the Qual Lagoon or relax at Analysis Point. There’s always something new to discover, and even a few secrets to uncover. Inside, visitors will learn how to build epic, engaging research experiences and supercharge insight projects.
Paul Hudson, Chief Executive Officer, says of the launch, “As an all-in-one research platform, InsightHub is a huge driver of value for research teams. By offering access to this new demo, we hope to showcase the future of market research. Camp InsightHub pulls together communities, focus groups, surveys and panels in one easy-to-use space, supported by robust, integrated analysis tools. We believe powerful, centralised technology is key to empowering research – and are exciting to make this vision more accessible than ever before.”
It’s easy to sign up for an account. New users can simply fill out the form here for instant access. Visitors will be able to explore a fully branded InsightHub, just as customers and research participants will experience it. Ember, our camp guide, will be on hand to point out key features, functions and opportunities that the platform offers. There’s even the opportunity to peek inside the admin tent to find out how to build a custom InsightHub.
Chris Martin, Chief Marketing Officer at FlexMR, said of the launch, “Camp InsightHub is an important step forward in demonstrating the unique value of our research platform. As new visitors explore, we’re certain they’ll be blown away by the diverse, creative and impactful research activities that can be run through the platform. There’s a real sense of exploration and adventure to be found – one which offers a real look forward into the future of market research.”
FlexMR is the Insights Empowerment Company. As markets grow and consumers evolve, brands must fight to stay at the forefront of industry. To succeed in this competitive landscape, research teams need an insights partner they can rely on. A partner dedicated to their success. That’s what we do. We thrive on making insight more relevant, more accessible and more impactful - whilst overcoming the challenges that modern research, product and marketing teams face.