Understand the impact of Blockchain technology on consumer behaviour and insight industry operation. Prepare for the Internet 2.0.
Blockchain: the buzzword of 2018, the secure data exchange mechanism that’s going to change the world… but beyond Bitcoin and the financial sector what does this really mean? How is it going to change the world? Or more specifically the world of consumer insight? And will it be for better? Or worse? And for who?
One thing is for sure, with the fallout of the Cambridge Analytica scandal still ringing in our ears, just the latest in a string of public data manipulation, change is inevitable …
Download this free whitepaper to find out:
The effect of Blockchain on ALL consumer data availability
The impact of Blockchain on commerce
The impact of Blockchain on the insight industries - from market research to big data
The barriers to Blockchain’s all-encompassing success